February 6, 2018
CARSTAR OUTLINES STRATEGIC GROWTH PLANS FOR 2018
For this year, CARSTAR and Driven Brands continue to focus on growing the CARSTAR network across Canada and the U.S., delivering continued operational improvements and providing purchasing efficiencies. Key initiatives include:
- Driving unit growth across Canada and the U.S. through aggressive store development, with a goal of 600 locations by mid-year
- Increasing organic growth at its current locations through the CARSTAR proprietary EDGE Performance Platform, elevating operating efficiencies and developing new fleet and insurance programs
- Continuing to execute against performance-based agreements with major insurance carriers and securing more of these relationships
- Launching a national consumer brand campaign that showcases CARSTAR as the most trusted, premier provider of collision repair services
- Leverage the Driven Brands synergies for efficiency and cost-savings
“This year, we saw a number of our top store owners expand to new locations and grow their businesses, and we welcomed many great new owners to our system,” said Macaluso. “We are confident in the continued strength of the economy and in our business model for delivering success in the year ahead.”